Living Stone blog 3

 

 

All Posts

Launch an online academy to keep training programs on track

Switch from in-person sessions to live webinars quickly and easily with add-on technology platform.

The coronavirus has for now put an end to most in-person training events. For companies that sell complex solutions, where training is an integral part of new implementations and ongoing support, or organizations that provide professional development and certifications, live training webinars are a compelling option. 

Switching your in-person sessions to live webinars offers a way to keep your training programs up and running, supporting your customers and potentially opening up new revenue streams.

Sell and manage training programs online

Provided via an online academy, live webinars offer a flexible, scalable way to manage training programs, and even expand them to new audiences. In recent weeks, we’ve developed a range of online platforms for organizations to sell and manage their training programs online.

Based on WordPress, WooCommerce (an e-commerce module for WordPress) and Mollie (payment provider), these platforms can be added on to your website, creating an e-commerce shop through which you can deliver live (or recorded) webinars, and manage everything from payment to course scheduling.

For a customer in the energy sector, for example, we built a platform so they could quickly shift their in-person training programs for engineers to online webinars.

Promote training sessions on LinkedIn

By promoting the training sessions on LinkedIn, they reached a wide audience, and are now expanding the online program to include different time zones and locales. While the restrictions of coronavirus were the impetus for the shift to online training, the expanded reach – and scalability – of the online platform has opened up new opportunities for the organization.

Whatever technology you use for your website, we can help put together a platform so you can connect with your audiences, to provide online training, webinars or even status updates.

Pushed by the restrictions of the pandemic, we’re finding new ways to reach out and communicate with each other. We’d be glad to talk with you about ways you can connect with your audiences. Contact us at +32 55 591 007 (or email at anne-mie.vansteelant@livingstone.eu) to set up a meeting or a phone call.

Anne-Mie Vansteelant
Anne-Mie Vansteelant
COO | Managing Partner at Living Stone

Related Posts

Launch an online academy to keep training programs on track

Switch from in-person sessions to live webinars quickly and easily with add-on technology platform. The coronavirus has for now put an end to most in-person training events. For companies that sell complex solutions, where training is an integral part of new implementations and ongoing support, or organizations that provide professional development and certifications, live training webinars are a compelling option. 

Living Stone achieves Veeva Vault PromoMats certification

“Review & approval” certification means full support for Living Stone customers using the Veeva Vault PromoMats digital asset management system. Two members of the Living Stone team have earned the “Review & Approval” certification from Veeva Vault (picture taken before Corona outbreak), meaning they can now fully support customers who are using the Veeva Vault PromoMats digital asset management system for the life sciences sector. Anne-Mie Vansteelant, Living Stone COO, and Bart Plaete, Digital Marketeer, earned the certification in February.

The importance of community building in B2B, part 2: how to develop your community

Once you decide that you want to develop a community for your customers, what’s the next step? You can start by answering these questions: